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Email Marketing This channel is one of the main pillars of our communication strategy. The emails helped us to distribute the content created by the Pro Nutrition Fit Challenge finalists, but also to teach those who want to register to make a candidacy that gathers votes. Below you can see the major uses where email marketing was the piece de resistance: Newsletters to the community - example Throughout the competition, we have close communication with our followers. We send them a weekly newsletter in which we inform them of the evolution of each team engaged in the competition in order to be permanently connected with the progress made by the finalists.

In addition, we also provide them with useful advice in the field of fitness and nutrition, so that they feel inspired and encouraged to make a change in their lives and try a more active lifestyle. Outside of the competition period, we ensure that our subscribers are informed about the registration calendar and that they have enough reasons to register, we offer them examples of success through the perspective of the competition winners who become role models after winning the Phone Number Data competition. Nurturing with those enrolled Registration in the competition consists of several stages: The first stage is registration in a landing page, In the second stage, the contestants must create a representative photo / video material and a convincing description, which they add to the voting application In the third stage, they must distribute their page from the voting application in order to collect votes to reach the final of the competition.



Throughout registration, we use emails to make sure that each of those registered understands what they have to do to complete the registration process. If someone can't handle it and doesn't know how to proceed, they can get all the information they need from the emails sent by us. The entire registration process is assisted by emails with tips, tutorials on how to create the right video or image for registration or even ideas for ways to promote to gather more votes. Nurturing, advice, challenges to the finalists - example After the pre-selections are over, the actual competition begins, which lasts for almost 4 months - 3 of which are for training.