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Such blogs are also often used for campaigns to highlight products for a certain period of time. The blogs can also provide a platform for companies to, for example, point out environmentally friendly production processes. Blogs of this type can also be used as a service blog similar to a help center to answer FAQs and provide instructions for particularly complicated products or services. It should be noted here: Such exclusively advertising blogs usually do not receive any significant traffic. Topics – Blog This is important: With a topic blog, a company can underline its expertise in its specialist area.
The blog of a sporting goods manufacturer can provide tips on how runners can best HK Phone Number prepare for a half marathon. Or a gardening company can pass on expert knowledge on season-specific garden care. Incidentally, the topics do not have to be limited to the company's offerings, but can be broader in order to include a wider range of interested parties. Topic blogs are also good for supporting advertising campaigns and temporarily replacing them. What do we learn from this? A successful corporate blog usually consists of a topic blog and a knowledge blog. as an expert in a specific subject area.
However, it is important to note that the existence of a blog alone does not automatically lead to increased visibility. Since it is rather unrealistic for most marketing professionals to take effective SEO measures in addition to their regular day-to-day business, this is where the experience and expertise in search engine optimization (SEO) from companies like svaerm GmbH comes into play. Advantages of a corporate blog. More visibility and leads. Graphic with increasing statistics Advantages of a corporate blog A corporate blog like this can be operated in different ways.
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